Axel Super Formula, a new dishwashing liquid

One of the many novelties planned for 2020, which we have prepared with great enthusiasm, is Axel Super Formula. We have created a new hand dishwashing detergent with the desire to provide our consumers with the perfect dishwashing formula that removes grease very efficiently, even in cold water.


New Axel detergent for all washable surfaces and floors

We are happy to present new products which facilitate daily cleaning of all washable surfaces and floors, Axel Fiori di Campo and Axel Fiori del Paradiso. Our new floor cleaners easily clean dirty surfaces, which afterwards have long-lasting and wonderful scent. Just one cap of the product per 3 L of hot water (without rinsing) is enough to remove dirt in your household. The floral fragrant notes of Axel floor cleaners will awake spring freshness.


Promotion of BioBell liquid laundry detergents

Since the start of 2021, we have been working on many novelties concerning our products. Another project saw the light of the day and we could not wait to present it to our consumers. BioBell liquid laundry detergents - Wool, Color and Black are now refreshed, in new packaging and with fragrant notes carefully selected in cooperation with the world's most famous perfume manufacturers. An additional improvement is a special formula that makes the smell on the fabric last longer.